Paula Scher is a world famous graphic designer that is best known for the citi bank logo and branding for The Public Theater. She is a master of typography and a seasoned veteran in the world of graphic design, starting long before computers were used. Her latest work is called “maps” which is a series of maps she hand painted. While this work blurs the line between fine art and graphic design, it is refreshing to see a designer take chances and work outside the computer. You can find all of Paula Scher's Maps h...

Northside
Last week I attended the Northside Festival in brooklyn. It’s a festival for indie music as well as art and film that ends tomorrow. When I was there, I was struck by their graphics. At each show I attended, they handed out a lovely schedule that had all of the bands on it and where and when they were playing. Their logo is really clean, while also bringing to mind a nautical/vintage feel to it. It works in a variety of ways. What I love about this festival and music/arts festivals in general is that they are a platform for desig...

Every designer goes through the struggle of picking the right typeface. Countless hours are spent just searching through one’s font library, unable to decide which font would fit your design. Well here I’ve hand picked some of my favorite fonts, in hopes of aiding this dilemma. The best part about all of them is that they’re free! 1.Code Pro 2.Misco 3.Homestead 4.Novecento 5.Hero 6.St. Marie Thin 7.Quicksand 8.Chunk Five 9.Bebas 10.Pacifico...

Logos are a part of every day life and many take them for granted. We’re surrounded by logos all the time, but people seldom stop and think about why some logos work better than others, why some are popular and others are not. There are few logos that stand out, are instantly recognizable and have become a staple of american culture. An effective logo must: 1. Read well at all scales (very large and very small) 2. Be eye catching 3. Be relatable across demographics 4. Capture the bare basic idea of a company 5. Work in color and black a...

I attended a creative mornings talk about a year or 2 ago when I was more new to design, hadn’t even had my first internship yet and didn’t know what the hell I was doing. I had just switched my major to design a few months before that and had no idea if I would be able to make it work for myself. I tried to do as much as I could go immerse myself in the world of design, so I started volunteering for AIGA as much as possible, attending all of their design events. I was a fan of Tina Roth Eisenberg who runs the blog swiss miss. If you don’t k...